“jingle [ˈdʒiŋgl] noun – a simple rhyming verse or tune
Example: nursery rhymes and other little jingles; advertising jingles”
What I like about doing jingles is that every job requires you to deliver something different – a different style; a different theme; a different voice; it could be as little as 20 secs or as long as a minute. I never know what to expect when I get to the studio! And jingles are by no means all that easy to do. I’ve learned that the shorter they are, the more precise your pitching has to be. Clients can also be very particular about their brands being mentioned clearly because if you don’t, you’ll have to go back to the studio another day just to get that one word redone – or in this case, re-sung. (Although sometimes I wonder what a Ventolin-carrying, Butacort-snorting little lass like me is doing venturing into singing in the first place. God has a sense of humour. Having said that though, there are people out there who think I can actually sing and are even willing to pay me for it so.. who am I to complain?)
Below is a list of brands that I’ve done jingles for (in no particular order):
- Ambipur (Betarecs)
- RC Cola (Betarecs)
- Halls candy (Wasp Studio)
- TC Boy Tuna (Betarecs)
- Kao Laurier (Betarecs)
- LG ArtCool Air-conditioner (VHQ Post)
- Carrefour (Oshern Sound Studios)
- York Air-conditioner (Betarecs)
- Fujifilm (Nada Studios)
- Suzuki ERV (Betarecs)
- Nutri Plus Eggs (Betarecs)
- Santan Harmuni (Betarecs)
- MBF Lady Card (Betarecs)
- British American Tobacco (White Noise)
- Downy Anti-Bac Softener (Betarecs)
- Ajax Fabuloso (Betarecs)
- Darlie toothpaste (Addaudio) Sample
- Matahari Shopping Complex – Indonesia (Addaudio)
- Kiss Mints – Indonesia (Addaudio)
- Caxon – Indonesia (Addaudio)
- Courts Mammoth (Addaudio) Sample 1 (Eng) Sample 2 (BM)
- KTAK jingle (Betarecs)
- Carotino Cooking Oil (Sky Studio)
- Smart Balance Cooking Oil (Sky Studio)
- Ali Tea (White Noise) Sample
- Action Mobile (White Noise) Sample
- Nokia (Addaudio)
- Apple3G Download – Indonesia (Addaudio) Sample
- Horizon Hills (White Noise)
- Life sauces (Betarecs)
- DIGI (Addaudio) Sample 1 (Eng) Sample 2 (BM)
- London Swiss Rolls (White Noise) Sample
- Oligo Coco (White Noise) Sample 1 (BM) Sample 2 (Eng)
- Canon Selphy (White Noise)
- Big Top lollipop (White Noise) Sample
- Darry’s WOW candy (White Noise) Sample
- Sri Aji (Incognito)
- Star Cell (White Noise)
- Tune Money Insurance (Betarecs)
- Kao Attack – Indonesia (Betarecs)
